The Engaged Brand Podcast: Comcast’s Frank Eliason

By Amber Naslund
Thursday, April 23, 2009 | 3 Comments
Tags: comcast, customer engagement, customer experience, Listening, Social Media Monitoring, socialmedia, theengagedbrand
Posted in: Listening, Podcasts, Social Media, Social Media Monitoring

We’re excited that we’re finally launching a project we’ve had in the works for a while: a podcast! The Engaged Brand is focused on sharing stories, case studies, and best practices from brands who are embracing the potential of social media to connect with and engage their customers online.

We’re just getting ramped up so you’ll see more episodes coming down the pike in the near future, but what better way to kick off the series than with one of the brands leading the charge: Comcast.

Frank Eliason has demonstrated the power of Twitter as a customer service channel, and he’s sharing their successes and learnings at his speaking engagements across the country. His team has grown, their approach and strategy has evolved, and in this interview he shares with us some of the ways that Comcast has tapped social media to create a better, stronger customer experience.

So sit back and take a listen to The Engaged Brand: Comcast’s Frank Eliason, and share your thoughts!

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